Career
Since 1994, I have been a consultant for Communications and Sponsoring. The path began at the end of the eighties with a questionnaire, ‘Opening the European Domestic Markets’, which led to me acquiring the responsibility for Communications for the Consulting Firm, Alisa.
Following this I was appointed Public Relations manager for Italy’s second largest paper company, Sottrici Binda and later for the renowned jewellery company, Manfredi. This broad spectrum of experience and success led me to head the successful fundraising ‘Telethon’ in Tessin for the Swiss Association for Research into Muscle Diseases.
Activities
- Director of Press and Public Relations at the Centro Villa Sassa, Lugano, responsible for Co-ordination and Client Contact for the Sponsoring Office at TSI, the Public Broadcasting channel in Italian-speaking Switzerland
- Member of the of the Board of Management Swiss Institute of Public Relations, SPRI, eesponsible for university and ollege contacts
- Freelance Consultant in the fields of Sponsoring and Communications
- Lecturer at universities and academies in Switzerland and abroad.
